Foundation 101

by Casey B on 3/24/2014

Foundation Tips and Tricks

Foundation should be used to enhance your skin, not cover it up. In fact, I don't like when people interchange the word "Foundation" with "Cover-Up." You shouldn't be "covering up" your beauty, but rather providing a flawless foundation for the rest of your application.

The right foundation should disappear when blended onto your skin. It is meant to even out our skin tones and to give the 
appearance of a flawless complexion. It should never look or feel like a mask. 

If your skin has a lot of oil, acne, scars or fine lines, you can apply a foundation primer first. It helps foundation glide on smoothly and keeps it from seeping into pores or wrinkles. It also helps foundation last longer as it gives it something to hold on to. I really like to use the Smashbox Photo Finish Foundation Primer on both myself, as well as my clients

What you use to apply your foundation will remain up to you. Everyone has their own preferences when it comes to tools, formulas, etc. Test some different options out and you will be able to choose one that works best for you. Below I have listed some tips that will help you when selecting the right shade, formula and tools. 

Find Your Shade

One of the most frustrating yet oh so important tasks that comes with choosing the right foundation is selecting the correct shade for your skin tone. In fact, some women even have to have it custom blended or do it themselves to achieve the right shade. Here are some tips that will help you on your way to flawless skin.
  1. Narrow it down to 2-3 shades close to your skin tone
  2. Swipe them along your jaw line - be sure to check them out under natural light, not in a dark room or under artificial lighting. 
  3. The right shade should disappear on your skin

Types of Foundation Formulas

There are many different formulas of Foundation out there so you can be left wondering which is best for you. What you choose will be dependent upon your preference of coverage as well as your skin type.  
  • Tinted Moisturizer - For normal skin. Gives a sheer, lightweight coverage. Provides a natural look. 
  • Liquid - For dry skin. Hydrates and smoothens providing medium to full coverage.
  • Cream - For normal to oily skin. Best for dark skin and for acne coverage.
  • Mineral Powder - Best for sensitive skin. If you are prone to dry skin, you should avoid this.
Tools for Application
  • Makeup Sponges - dampen them first to avoid wasted product being soaked up into the sponge. Also creates a nice and easy flawless blend that looks airbrushed. 
  • Foundation Brush - can be found with synthetic or real hair bristles and in many shapes and sizes. They help deposit the right amount onto the skin. You can use a damp makeup sponge to blend it out. 
  • Your fingers - and I mean only if your hands are clean! This works if you are in a hurry but I do not recommend it as a permanent application tool. 
In the next few days I will be posting a video showing you a perfect flawless foundation routine in action :) 

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